My name's Ruth Cabahug. I've been working the past 3 years as a Digital Designer and Brand Manager for a local software company in Wellington, Aotearoa. Understanding a person's 'why' is integral to my design practice. Those reasons remind me to place empathy and practicality at the forefront of all my decisions.
I graduated with a Bachelor's in Visual Communication with Honours from Massey University. My major project explored how storytelling and language gives license to Filipino Kiwi youth to reclaim their cultural narrative. This further developed my passion for storytelling, print and editorial design.